Archive for the ‘Typography’ Category:

Branding Garvan Traynor

From our client brief on our live project we were asked to develop a brand and website for contemporary jeweller/craftsman Garvan Traynor! Before we were briefed, to be perfectly honest I didn’t know who he was or any of his work, but after the brief I had a good understanding on what he was about. I could tell even by the way that he dressed that his style was fairly minimalistic, this was also reflected during the brief telling us that his work had a modern and minimalistic style, he loved the work of the legend that is Dieter Rams, didn’t like garish colours and that his favourite band was kraftwerk. This was immediately generating ideas for both branding and the website, with a simple 3 colour palette also springing to mind.

As we had a fairly short time before presenting our initial ideas to Nick and Chris, as soon as I arrived home I got straight to work, well I made burgers first, 2 in fact, with chips and they were delicious (below).

Post Garvan Burgers
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Archive for the ‘Typography’ Category:

Branding Garvan Traynor

I have been a busy boy building and designing (check out that for some bad ass alliteration) Garvan’s site and branding, so this is going to be short and sweet for the moment, I’ll be writing it up over the weekend! I have now written a blog post about the whole thing!

First is the brand options

Second is logo recommendation

Third is extra credit

And last but not least, the site

Bare in mind that the site is still under early development, but I will be making changes over the next few weeks to enable the full function of the image sliders and full cross browser compatibility.
Its all done now, so go check it out, you deserve it!

Archive for the ‘Typography’ Category:

Branding Garvan Traynor

Well I’m sure you’ve probably heard by now, but last month Coldplay’s highly anticipated 5th album Mylo Xyloto was released, and its very good! I’m not a huge Coldplay fan, but do like their stuff, so have a listen to the album if you haven’t already. Anyway, the music isn’t what this post is about, its about the album artwork, in particular the typeface. It was a custom font made specifically for the album, and thus has not been released, but I think its a really great piece of work. It is big, blocky and elegant at the same time, I really like the use of the outlines as well, it allows you to keep sight of the superb graffiti photography in the background.

Mylo Xyloto artwork

As you do when you see a great piece of type, I googled it, and as I mentioned before I couldnt find the actual typeface. Instead found a fan remake of it, although it hasn’t been fully completed yet, it is a great stab at it and he’s got pretty much all of the letters exactly the same. The font is aptly named Every Truetype is a Wisefont, after the recent Coldplay single, Every Teardrop is a Waterfall, released from the album. The font is available on DaFont, and its free so you may as well give it a download.

In honor of this great piece of work, I decided to re-make it, the differences are incredibly subtle, only a trained designers eye will notice the differences obviously and if you don’t notice them its ok, its not your fault.

Well Hello - M. Budden

Archive for the ‘Typography’ Category:

Branding Garvan Traynor

For a good while now I have wanted to re-brand The Residency (The podcast/ radio show that my final project is based on), but to be honest haven’t had the time. The old logo is something which I did about a year ago, although I was happy with it at the time, it has been a bit of a pain when trying to work with it, this pain being that its too long! So with the build of my major project getting closer and closer by the day, and with some big things coming up for the brand (can’t reveal these yet) I decided that the time was now!

Residency Brand 2010
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Archive for the ‘Typography’ Category:

Branding Garvan Traynor

Wolfgang Weingart

This week in the lecture, the guys gave us a really interesting talk on some of the hero’s of type for screen and print. I have quite a big interest in typography so it was good to hear what the Standaristas thought and what they were going to show us. The big two that they showed, for me, were Erik Spiekermann and Wolfgang Weingart, both legends in the typography field and who’s work I love. I decided that for my blog this week I would research Erik and Wolfgang in a bit more detail, as well as looking at a couple of other famous calligraphers.

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